01/05/2026

Guild Mortgage is Zillow’s most five-star rated lender, three years in a row

San Diego – January 5, 2026 – Guild Mortgage, a nationally recognized retail mortgage lender, continued its streak as the most five star-rated and most reviewed lender among Zillow users. This is the independent mortgage lender’s third consecutive year achieving both accomplishments on the online real estate marketplace. 

As a leader among lenders on Zillow, one of the most reputable digital housing ecosystems in the industry, Guild has demonstrated a consistent commitment to customer experience, not only meeting expectations but exceeding them. Reviewers have the choice to write a review and rate a professional or service based on how likely they are to recommend them. This recommendation ranges on a scale from one to five, with one meaning “very unlikely” and five indicating someone is “very likely” to refer others to the lender. 

“Receiving the most five-star reviews and most reviews overall on the Zillow marketplace speaks volumes about our mission to deliver the promise of home in neighborhoods everywhere,” said Terry Schmidt, Chief Executive Officer at Guild Mortgage. “As a community lender, those recommendations and reviews from family members and friends in the communities where we live and work mean the world to our team. Helping a family finance a home is all about trust, and I’m grateful for the Guild teammates who create such memorable and lasting impressions for our customers.” 

Guild’s track record of stellar client experience has been especially strong this year. In the 2025 Scotsman Guide rankings, Guild was named the ninth Overall Lender and fifth Top Retail Lender in the country. The company also earned the top spot within the Large Independent Mortgage Banker category as MortgageCX/Stratmor Group’s Best-in-Class Lender for the previous year, earning an overall satisfaction rate of 96%. In addition, Guild earned the 2025 Top Origination Award from the U.S. Department of Agriculture (USDA) for expanding homeownership opportunities for borrowers in rural areas. Lastly, 30 of Guild’s loan officers were named Experience.com’s Top Performers based on reviews from the previous year, and 23 loan officers were recognized among the National Association of Hispanic Real Estate Professionals® (NAHREP)’s Top 250 Mortgage Originators list this year.  

Another major plus for Guild’s customers is the strength of the company’s in-house Servicing department. Eliminating third-party servicers, clients benefit from fast and simplified support, with most loans serviced directly with Guild. This allows loan officers to stay in touch after closing by alerting borrowers to refinancing opportunities that potentially result in savings or more favorable terms—a staple in the company’s “customer for life” ethos. 

Guild values borrower trust as a major benchmark of success. Click here for more information about Guild’s commitment to customer satisfaction.

Media contact:

Adam O’Daniel

SVP, Chief Marketing Officer

[email protected]

704.251.4405

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About the Author: Guild Mortgage

Guild Mortgage Co. is a nationally recognized retail mortgage lender with branches across 49 states and the District of Columbia. Since 1960, Guild has delivered the promise of home to neighborhoods nationwide through a team of local loan officers with expertise in Conventional and government loans, down payment assistance programs, home equity loans and many more products. Guild elevates the customer service experience with its mobile app, borrower portal, mortgage calculators and real-time loan updates. With a robust in-house loan servicing team, Guild helps borrowers explore and understand rates and payment options or access their home equity. To learn more, visit GuildMortgage.com.